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Background

Regency Enterprises is a Los Angeles-based motion picture production company formed by Arnon Milchan and Joseph P. Grace. It was founded in 1982 as Embassy International Pictures, but the company name changed to avoid confusion with Norman Lear and Jerry Perenchio's Embassy Pictures' global division Embassy Pictures International. Its films were distributed by Warner Bros. until 1998, and by 20th Century Fox (later under Walt Disney Studios Motion Pictures) from 1999 onward (with some released by Columbia Pictures and Paramount Pictures) and with the distribution deal, Fox bought a 20% stake in the company.

1st Logo
(July 20, 1994-December 25, 2015)

Nicknames: "Northern Lights", "R2", "The Haze", "Renegade R", "The Powerade Logo"

Logo: Over a black background, a light draws a stylized light blue "R". As we pan out, the glowing from the "R" stops, and "REGENCY" turns toward us under the "R". The logo shines.

Variant: Starting with 12 Years a Slave, the logo has an enhanced look where the light is purple, and the "R" and "REGENCY" text are a lighter shade of blue.

FX/SFX: The light effects. Good animation.

Music/Sounds: Originally it was silent, but starting with Bogus in 1996, an orchestral tune with a flute plays when the "R" is drawn. The music was composed and written by Danny Elfman and was based on the main title theme from the 1993 film Sommersby, which was a Regency production.

Music/Sounds/Voice-over Variants:

  • On Free Willy 2: The Adventure Home, the blowing of the wind is heard in the background as the eagle cries while the "R" is forming. The eagle cries again as the logo shines.
  • On Carpool, we hear birds chirping, and after the sequence, we hear a car horn honking, and Daniel (David Paymer) calls out, "Let's go, let's go! It's a school day, not a carnival day!" before the logo fades out.
  • On Free Willy 3: The Rescue, the music starts a little earlier while the visual starts a little later.

Availability: Common. It's seen on any film produced by Regency from 1994 to 2015. Also appeared on licensed games, such as Fight Club. The logo premiered on The Client and was last used on The Revenant.

2nd Logo
(November 10, 2016-September 19, 2018)

Regency (Assassin's Creed trailer)

Logo: We see the top of the R forming and it zooms down showing both the rest of the top and the bottom form and the logo zooms out to show the R, similar to the last logo, but silver color fills in, and on an aquamarine background, the text REGENCY in ITC Blair font appears from right to left in the same color.

Variant: On trailers and TV spots, it is still.

FX/SFX: Amazing CGI!

Music/Sounds: None or the opening of movie.

Availability: First appeared on the trailer for the film adaptation of Assassin's Creed. The fully animated version debuted on Rules Don't Apply.

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