Closing Logo Group

Background: Granada Media plc is a former British conglomerate, best known for its Manchester-based subsidiary Granada Television, one of the biggest broadcasting studios among other ITV-based brands. It was incorporated in 1934. Following its merger with Carlton Communications on February 2, 2004, Granada became known as ITV plc, saving the former name for North-West broadcast area.

1st Logo

Logo: On a black background, the word "Granada" appears at the top of the screen. An arrow moves upwards from the bottom of the screen until it disturbs the "N", which bounces three times before settling again. The word "Presents", in a Sans Serif font, then appears under the point of the arrow.

Variant: A static variant was phased in after only a few weeks, reportedly because company boss Sidney Bernstein was unhappy with the way the animation in the original variant portrayed his company.

FX/SFX: The arrow going up in the animated version, but none for the static version.

Music/Sounds: None on either variant, a staple of Granada logos until the late 1980s.

Availability: Both variants are extinct.

2nd Logo

Logo: On a gray background, a black arrow moves upwards from the bottom of the screen. When it gets near the top it stops, and the words "from the North" appear in italics. Then, seven white squares spin round to face the viewer. Each square has a black letter on it forming the word "GRANADA" (in the same font as before, but italics). After that the word 'PRESENTS' appears letter by letter.

Variant: A static variant was being used by the end of the 1950's.

FX/SFX: The arrow going upwards, and the squares spinning in in the animated version. None for the static version.

Music/Sounds: None.

Availability: Extinct.

3rd Logo

Logo: A map of Great Britain is shown on the left of the screen, with most of the remainder being just a grey background. A black arrow points to where Granada were based. Above the arrow seven white squares (from the 2nd logo) have the word "GRANADA" written on them in black. Below the arrow "presents" is written in white.

FX/SFX: None.

Music/Sounds: None.

Availability: Again, extinct.

4th Logo

Logo: We simply see the word "GRANADA", in Clarendon font and with a drop-shadow, between two horizontal black lines on a gray background.

Variant: There was an animated variant used only before local programmes.

Music/Sounds: Again, none to accompany this logo.

Availability: Same as the 2nd.

5th Logo

Nicknames: "G-Arrow"

Logo: On a black background, The word "Granada" is written in the same typeface and color as before. Below the word we see Granada's symbol, which is across between a "G" and an arrow pointing upward. This is also in white.

Trivia: Although the symbol was used in 1968, it was not copyrighted until 1971.

Variants: There were several variants:

  • A version exists where the background in white and the word "Granada" and the symbol are black.
  • From 1969 onward, with the advent of colour television, the background was blue and the "G/Arrow" symbol was yellow.
  • There exists a colour version where "Granada" is yellow and the "G/Arrow" symbol is white.
  • At the end of programs, "Colour Production" appears under the symbol and sometimes the copyright date is displayed underneath that.
  • Some season variants exist, with a different color scheme depending on what season is currently was when in use.
  • At the end of international programs, a "Granada Television international" caption is shown.
  • There is a version with a purple gradient background.
  • From 1986-1987, The ident was upgraded with a blue gradient background, and the word "Granada" and the "G/Arrow" symbol were rendered in gold
  • From 1987-1989 the word and the symbol became platinum instead of gold.
  • During Christmas time a version of the logo covered in holly and rendered in gold was used. "Christmas on" in a Roman font is displayed above the word "Granada".

FX/SFX: None, although the Christmas variant has some shining/twinkling effects.

Music/Sounds: None, the continuity announcer, or the closing theme.

Availability: Rare.

6th Logo

Nicknames "Granada 30th Anniversary", "G-Arrow II"

Logo: On a black background, we see several close-up shots of a birthday cake that turns out to be in the shape of the Granada symbol. We then see the entire cake and the Granada logotype fading in below it, together with two white lines below the logotype, each drawing out a digit of the number "30" in a stylized italic font.

FX/SFX: The lines drawing out the "30".

Music/Sounds: A celebratory fanfare.

Availability: Extinct, like other anniversary logos of the past.

7th Logo

Nickname: "Turning G", "G-Arrow III"

Logo: On a gradient blue background, we see a yellow trail forming the Granada symbol. The Granada logotype fades in above.

Variant: Sometimes, the background will be pixellated.

FX/SFX: The trail forming the symbol.

Music/Sounds: A cheerful synth fanfare not dissimilar to the one in logo 6.

Availability: Extinct. This logo was also used only for Granada's 30th anniversary.

8th Logo

Nicknames: "G-Arrow IV"

Logo: We see some sped up footage of a cloudy sky while a transparent version of Granada's Symbol unfolds from the centre of the screen.

Variant: Sometimes we see a bank and some barbed wire fence against the cloudy sky.

FX/SFX: The symbol unfolding.

Music/Sounds: A dreamy synth cue. This is a sped up version of part of a library music piece that was also used by the IBA to precede their engineering announcements during the 1980's.

Availability: Extinct.

9th Logo

Nicknames: "G-Arrow V"

Logo: On a blue background, we see a bunch of paper dolls circling around. Behind them is the famous "Arrow G" made out of gold snowflakes. The word "Granada" appears.

FX/SFX: The paper dolls.

Music/Sounds: Same as the 8th logo, now plays in celeste. Also, the piano theme tune, then an announcer.

Availability: Extinct. Only seen during the 1989 Christmas season.

10th Logo

Nicknames: "Granada in the North West", "G-Arrow VI"

Logo: Over an implied globe showing Granada's broadcast area, a two-dimensional ring containing people's faces floats in from the top left corner of the screen. A north-pointing arrow, in a similar style, then comes in from the bottom. As the arrow positions itself on the top of the ring, two right-angled triangles, colored gradient turquoise and forming a rectangle with a diagonal from the top left to the bottom right, rotate into view behind them. The arrow and ring then turn into the Granada symbol, colored red, and as this happens, the logo zooms out and a gradient gray background fades in in place of the globe. Finally, a white flash moves through the aforementioned diagonal from the bottom right, filling it in in the same color, before a large red arrowhead fades in at the top left; at the same time the lines "GRANADA" and "in the North West", in an italic serif font, fade in below the logo.

FX/SFX: The arrow and ring floating and turning into the Granada symbol, the triangles rotating into view, and the white flash filling in the diagonal between the triangles.

Music/Sounds: A simple brass fanfare, complete with a violin and synthesized drumbeats.

Availability: Extinct. This logo was used only locally.

11th Logo

Note: This ident was never used on air.

Nickname: "ITV Generic"

Logo: See ITV for description.

12th Logo

Nickname: "The Stripe", "G-Arrow VII"

Logo: On a white background a blue stripe descends from the top of the screen. When it gets slightly beyond the middle of the screen it stops and the symbol fades onto the stripe. Shortly afterwards the word "GRANADA" fades in at the bottom of the screen.


  • There was a special Fall version with a leaf falling and morphing into the stripe.
  • A Christmas version with the stripe replaced with a swaying gift tag.
  • A North West version that has a stripe with North West stuff that zooms out and the stripe forms part of the North West forming and in the North West fading in.

FX/SFX: The stripe descending and the symbol and word fading in. More subtle than other ITV idents of the time, but does not look cheesy.

Music/Sounds: Same as the 8th logo.

Availability: Extinct. By this time ITV regional symbols were only used in the region they served.

13th Logo

Nickname: "The Stripe II", "G-Arrow VIII"

Logo: Same as the 12th logo with the different name added below, usually referred to "GRANADA TELEVISION" or "A GRANADA PRODUCTION FOR ITV".


  • The logo was later redone following the regular broadcast ID, added a shine and an emboss effect.
  • Sometimes the ITV was not mentioned in the name.
  • There was an international version with the corresponding word added.
  • There is a version where it reads "A GRANADA PRESENTATION".

FX/SFX: None.

Music/Sounds: None, or the closing theme.

Availability: Was seen on numerous TV shows. The international version was seen on some Maigret episodes.

14th Logo

Nickname: "The Stripe III", "G-Arrow IX"

Logo: Same as before, but with a dark blue G and with a different background with light rays.

FX/SFX: Same as before, with the light rays.

Music/Sounds: Same as the 9th logo.

Availability: Again, extinct, as with some ITV idents.

15th Logo

Nickname: "The Stripe IV", "G-Arrow X"

Logo: The same happens in this logo as the 14th one, but the animation has the stripe flying in a rainbow colors before changing to dark blue and "GRANADA" appearing.


  • A version with the number "888" below the logo preceded shows with subtitles.
  • A special Olympics variant was used during Manchester's Submission for the 2000 Olympic games in 1992.

FX/SFX: The stripe flying and the color change, again, more subtle than other idents of the time but still looks good for when it was made.

Music/Sounds: Same as the 14th logo.

Availability: Extinct.

16th Logo

Nicknames: "The Stripe V", "The Stripe Flag", "Granada Flag", "G-Arrow XI"

Logo: A scene that takes place somewhere in the North West of England is shown before a a flag with the Granada logo appears. The slogan "Setting the Standard" appears before the logo.

Variants: Many variants were used during the logo's short lifetime.

FX/SFX: All live action.

Music/Sounds: A newly composed jingle that varied in style from variant to variant.

Availability: Extinct. Was used in conjunction with the 15th logo mainly as a promotional sting, but sometimes served as a local ident.

17th Logo (1995-2002)[]

Nickname: "The Stripe VI", "G-Arrow XII"

Logo: On a blue and purple abstract background a large silvery version of the symbol flies away from the viewer and onto a metallic version of the stripe that fades in before the symbol lands on it.


  • At the end of programmes, the logo is still and the text reads either "A GRANADA PRODUCTION", "GRANADA TELEVISION", "A GRANADA PRESENTATION" or "A GRANADA PRODUCTION FOR ITV (in its logo)"
  • On Royle Family, there was a black background with only the blue stripe with arrow, with a BBC byline below. Earlier seasons of the show have the northern lights background.
  • An international variant exists.
  • During Christmas 1997, the end-cap was personalized to match with the tradition.
  • On US shows, the ident plays out, but the logo is zoomed out and the word "GRANADA ENTERTAINMENT" folds in below the logo.

FX/SFX: The background is CGI, but the symbol is actually made of perspex and shot using a camera, and keyed into the logo. Either way, it's really good.

Music/Sounds: An orchestrated version of the last few notes of the jingle to logo 16.

Availability: Extinct. Was seen on numerous TV shows. Appears at the end of Essex Boys and Coronation Street. It was also seen on the 1997 VHS release of Coronation Street: Viva Las Vegas!

18th Logo
(September 1996-November 7, 1999)

Nickname: "G-Arrow XIV"

Logo: The main focus is the symbol itself in several different environments.


  • Locomotive: We see a small train on a turntable, and rides along the tracks, the final camera shot reveals the tracks are in the shape of the Granada symbol.
  • Rocket: We see a gold rocket with the door open on a planet. The door closes, and the symbol shaped lock, turn itself to align with the arrow. The rocket takes off from the planet, leaving behind a smoldering Granada symbol burn mark on the ground where the camera zooms towards.
  • Fish: We see a goldfish blowing out a bubble containing the gold Granada symbol inside. The camera goes above the surface on a sky blue background with clouds where the symbol emerges from the sea.
  • Ice: We see a man walking towards the ice covered screen, and scrapes some of it off, leaving behind a Granada symbol hole.
  • Break Bumper: We see a black glass Granada symbol shining with the orange light beam turning anti clockwise.
  • Eye: We see a woman standing in front of the TV and then the camera zooms towards her right eye and she blinks, revealing the Granada symbol in the iris.
  • Soap: We see a shot of man's hand hanging a rope and the next shot the same man wiping some of the steam off the glass panel, revealing the Granada symbol shaped soap hanging on a rope as the camera zooms towards it.
  • Art: We see a red, blue and green painting on a wall and the camera pans and zooms towards a sculpture that has the "O" shape and hole at the top. We see through the hole where the Granada symbol in red and yellow appears on the painting.
  • Football: We see a white Granada symbol, dressed in a blue football kit, receiving a football and heading it out of the camera shot.
  • Formula 1: We see a few race cars speeding down a track, leaving behind Granada symbol shaped sparks on the ground.
  • Christmas 1996: Two of the main idents are used at the time:
    • Santa: We see the living room outside the house, the windows open, allowing the camera to fly in towards the fireplace. A grey Granada symbol in a Santa outfit struggles its way in the fireplace, before jumping in the living room and looking around.
    • Party: From the ground view of the living room, we slowly zoom towards the red Christmas stocking hung by the fireplace, having a party with objects inside, including a train and a trumpet. Then, a saw cuts from inside the stocking and a green Granada symbol with yellow polka-dots pops out on a spring and sways towards the viewer.

FX/SFX: Either live action, CGI or stop-motion.

Music/Sounds: TBA

Availability: TBA

19th Logo
(November 8, 1999-2002)

Nickname: "TV From The Heart" "ITV Generic 2" "G-Arrow XV"

See ITV for description.

20th Logo (1999-2001)[]

Logo: On a black background, we see the blue lights dimming toward the logo. Then it lights up, and we see a abstract "G" appear in blue, along with the white words "GRANADA" and the bue words "MEDIA", both in 3D appear. Then the logo shines and the lights dim out, and we see a white flash shine appear. The logo then ends in a reverse way.

Variant: On American shows, the logo is aligned to the center and "Entertainment" replaces "MEDIA".


Music/Sounds: An ascending synth theme

Availability: Seen on any programme made by Granada Media. It's also seen on VHS and DVD releases of the era.

21st Logo (1999-2004)[]

Granada Media (2002)

Logo: On a light blue steel background, we see the globe rotating. Then the "G" circle piece appears and a light blue arrow is drawing through the logo, and the arrow then connects to the "G" forming the "G" logo from before. The globe disappears and zooms out, then we see the black word "GRANADA" appear below the logo, along with the blue words "MEDIA".

FX/SFX:Same as above.

Music/Sounds: None.

Availability: Seen at the end of Granada Media's programmes like season 1 of Rosemary & Thyme. This was sometimes used in tandem with the next logo.

22nd Logo
(2001-November 30, 2004)

Nicknames: "G-Arrow XV", "G Without Arrow", "Purple LWT", "Purple Chervron", "Purple Meridian", "Purple Anglia Triforce", "Purple TTTV", "Purple Chopsticks in a Bowl"

Logo: On a purple background, we see the silver word "GRΛNΛDΛ" in a custom 3D semi-serif font zooming in. It settles in the center of the screen and becomes flat, as a light spot travels through it.


  • For American programs, the word "Granada America" is shown below the logo.
  • There is a filmed version of the logo.
  • An in-credit version of the logo exists.
  • A still version of the logo exists, where the logo is shown a purple space filled by shadow copies of the tagless "A" letter.
    • Sometimes, the word "A Granada Production" is shown below the logo.
    • On sports programmes produced by Granada's sports division the text reads "A Granada Sports Production".
    • On nature programmes the text underneath the main Granada logo reads "A Granada Wild Production".
  • On programmes produced by the Manchester-based Granada Television unit, we see shadow copies of the Granada "G-Arrow" symbol, and the square has the white G-Arrow logo inside with the text reads "A Granada Television Production" with Granada's corporate logo below.
    • For shared works, other names were mentioned below the logo.
      • On Henry VIII, underneath the Granada Arrow square it said "Granada/WGBH Boston in association with Powercorp".
      • On Doctor Zhivago, it said "Granada/Evision/WGBH Boston".
      • On the UK version of Russian Roulette the Granada Arrow square appears next to the Sony Pictures Television International logo and the text below changes to "A Sony Pictures Television International/Granada Television Production".
      • There was an in-credit logo with only the Granada Arrow square remained.
      • On Tonight: Major Fraud the Granada Arrow square is next to the Celador logo and the text underneath now reads "A Granada Television/Celador Co-Production."
      • On the TV movie Watermelon, the text remains the same, but underneath "Production" is "In association with Accomplice Television and TV3 Ireland" with their own logos underneath "GRANADA."
      • On the TV movie Lie with Me, the text now reads "A Granada Production" and appears in a different font and without "GRANADA."
  • For the LWT variant we see shadow copies of the 1996 LWT symbol and the square has the white LWT logo inside with the text reads "An LWT Production" with Granada's corporate logo below which refers to the takeover of LWT shows by Granada.
    • On some season 9 episodes of Agatha Christie's Poriot the purple space background is different and the text now reads "LWT in association with A&E Television Networks and Agatha Christie Ltd (a Chorion Company).
  • For the Yorkshire Television variant we see shadow copies of the Yorkshire chevron symbol and the purple square has a white Yorkshire chevron inside and the text below reads "A Yorkshire Television Production" with the "GRANADA" can be seen below which refers to the takeover of Yorkshire Television by Granada.
    • On Countdown episodes until October 29, 2004, the 1999-2004 Channel 4 logo appears on the right.
    • A rare variant of the Yorkshire Television variant exists where it uses the same text from the main Granada logo.
    • There is another rare variant where the Granada logo underneath is replaced by the "ITV Studios Limited" text, this is used on A Touch of Frost.
  • For the Meridian variant we see shadow copies of the Meridian symbol and the square has the Meridian logo inside and in white with the text underneath reads "A Meridian Production" with Granada's corporate logo appearing below in which it refers the takeover of Meridian by Granada.
    • On Hornblower the square is next to the A&E logo and the text underneath now reads "A Meridian Production in association with A&E Network".
  • For the Anglia variant we see shadow copies of the Anglia Triforce symbols with the square inside has the Anglia Triforce logo in white and underneath the square it reads "An Anglia Television Production" with the Granada logo appearing below which it refers the takeover of Anglia Television by Granada.
    • On 911: The Firefighters Story, the text underneath changes and now reads "An Anglia Television Production for Channel 5 in association with Granada International".
    • On Demolition Day the 1999-2004 Channel 4 logo appears on the right.
  • For the Tyne Tees, variant we see shadow copies of the 2000-2002 TTTV symbol with the square inside has the white TTTV logo inside and underneath the square it reads "A Tyne Tees Television Production" with the Granada logo appearing below which it refers the takeover of Tyne Tees Television by Granada.
  • For the Border variant, we see shadow copies of the Border "Chopsticks in a Bowl" symbol with the square inside has the white Border logo inside and underneath the square it reads "A Border Television Production" with the Granada logo appearing below which it refers the takeover of Border Television by Granada.
  • On Doodlebug Summer the Meridian and LWT squares appear together and the text now reads either "A Meridian/LWT Co-Production" or "A LWT/Meridian Co-Production" and appears in either this background with the Meridian logos or the background with the LWT logos.
  • A 4:3 version of those logos also exist.
  • A split screen version of those logos also exists.
  • Some shows and TV movies may have the copyright disclaimer below either the main Granada logo or the Granada Television logo.
  • On F1 broadcasts, the logo is purple on a white (or black) background. For 2001, the text says "GRANADA SPORT" in the same font.

FX/SFX: The words zooming and the streak.

Music/Sounds: 4 whooshes, one by one after split seconds, or the closing theme of the show.

Music/Sounds Variants:

  • A short version of the theme exists.
  • High tone and low tone variants of the theme also exist.
  • Sometimes, the logo is silent.


  • For the main animated logo, it appeared as a home entertainment banner on DVD releases, such as The Forsyte Saga and The Attic. It was also used on a Russian DVD boxset of Poirot before the Carmen Video logo and after each episode. It also plastered older Granada logos (and the LWT logo) on Cold Feet, Poirot and other shows, both on DVD releases and local broadcasting stations.
  • The normal version appeared on shows that were produced by this company until 2004 such as The Forsyte Saga, Coronation Street, and the first season of Blue Murder, among others.
  • Other shows and TV movies such as the UK version of Russian Roulette Doctor Zhivago (2002) and Henry VIII (2003), had it with the co-production byline.
  • The "GRANADA" variant was seen on then-new shows as well as continuing shows and children's shows that were produced by them until 2004.
  • The LWT variant was seen at the end of LWT programming that were produced by Granada until 2004 such as Airline, I'll Be Alright on the Night and Agatha Christie's Poriot, among others.
  • The Yorkshire Television variant was seen on programming that were taken over by Granada such as Countdown, Heartbeat, Emmerdale and A Touch of Frost, among others until 2004.
  • The Meridian version was seen on seasons 1 and 2 of The Last Detective, William & Mary and the latter Hornblower movies. However, it can be plastered with Granada or ITV logos on future releases.
  • The Tyne Tees and Border variants are hard to find, as most programmes were no longer broadcast on TV.

Final Note: ITV shows began using the Granada "G Without Arrow" endboard since November 1, 2004. Jungle Run continued to use the endboard until series 6 ended on November 30, 2004.

23rd Logo (November 1, 2004-2012)[]

Nicknames: "Granada G", "G Without Arrow"

Logo: On a purple background, we see soft lines forming a "G". The stork on the "G" reads "GRANADA" in it's previous font.


  • For international distribution, the word "International" appears below.
  • A short version of the "International" variant exists.
  • Sometimes, the logo appears in-credit appears either in white or in colour.
  • The logo sometimes had a disclaimer of "Granada Yorkshire", "Granada Anglia" or "Granada London", reflecting the takeover of Yorkshire Television, Anglia Television and LWT and wipeout of their native logos with a small purple bar appears next to the other bar and it fades in with the bar.
  • Another version exists where it had a disclaimer of "Granada Manchester" reflecting on shows that were produced in Manchester.
  • There is a version where the text "A Granada Production" next to the Granada logo and it fades in with the purple bar.
  • The text may change on some shows, TV movies and documentaries.
  • On reruns of classic Catchphrase, the text next to the Granada logo reads "An Action Time Production for Granada" and it fades in with the bar and plasters the Carlton Television variant.
  • On the A Touch of Frost episode "Near Death Experience," the text next to the logo reads "A Granada Yorkshire Production in association with Excelsior," which fades in with the bar. This also plasters over the Yorkshire Television logos on ITV3 prints of series 3 and 4, and some prints of the first 2 series and one series 6 episode.
  • On ITV4 reruns of The Professionals, there is no text appearing next to the Granada logo plastering the Mark VII Productions and the LWT logos.
  • The animation of this logo can be seen inside a box.
  • A still version of this logo exists with the text appear next to it and sometimes shares with other logos.
  • Sometimes, the "America" variant can be still just like the UK counterpart.
  • Another version where the still version of this logo may be seen in a box.
    • The text sometimes appear outside the box.
  • A print version exists where the logo is 2D and the background appears inside a purple box with sometimes, the text being shown below.
  • For shows that were co-produced with WGBH, the text reads "A Co-Production of Granada and WGBH BOSTON".
  • On Pocoyo, the logo appears next to the Zinkia Entertainment logo and the word "GRANADA" is coloured purple with the text underneath reading "A Granada/Zinkia Entertainment Production", sometimes the Zinkia appears next to the Granada logo and the text changes to "A Zinkia Entertainment/Granada Production".
  • For Granada's overseas production arms, "International" is replaced by the country who produced the program or TV movie (e.g. America, Australia).
  • From 2009-12, the Australian production arm did not change to ITV Studios branding. The logo did change slightly with "Australia" pushed up a little and includes the ITV Studios byline.
  • A print logo was used on the Nintendo DS games Bella Sara (with the Ventures name and on black), and Hell's Kitchen (using a white background).
  • On Go Baby!, the old Little Airplane Productions logo appears above the Granada Ventures ident from the era seen at the middle of the bottom, but is in credit and superimposed.
  • A B&W variant of the "America" variant exists.

FX/SFX: The dynamic background, the forming of the "G".

Music/Sounds: A guitar riff followed by an electronic piece of music, or the closing theme of the show. Sometimes (mainly on the "International" variant), it's completely silent.

Music/Sound Variant: Sometimes, the World International Network theme playing over this logo due to plastering.

  • On a Bulgarian prints Bertie & Elizabeth, the ending theme playing over a Granada International logo, when the logo very silent.

Availability: Common, it was highly used in movie and TV show production, sometimes plastering older logos. In 2006, this was replaced with an ITV Productions logo on ITV shows, but this was kept on ITV-produced shows airing on other channels, until 2009 when it was replaced with ITV Studios branding. It also appeared on licensed games, for example Hell's Kitchen for Wii (with the "America" byline). Despite nearly every Granada unit changing to ITV Studios branding, Granada's Australian and German production units still operated under Granada branding with an ITV Studios byline. This can be seen on the Australian shows Talkin' 'bout Your Generation and Shaun Micallef's Mad as Hell as well as any German show produced by Granada. Granada Germany rebranded to ITV Studios Germany in 2011, and Granada Australia rebranded to ITV Studios Australia in January 2013, in line with ITV's 2013 re-brand. The silent "International" variant is seen on Thunderbirds kiddie rides with video screens from Jolly Roger and also appears on some movies. The Bulgarian prints of Bertie & Elizabeth (plastering over the Whitehall Films and Carlton and WGBH Boston logos, followed by a 2009 ITV Global logo).