For variations of this logos see 20th Century Studios/Other.
20th Century Pictures, Inc.
- See page: 20th Century Pictures
On October 7th, 1933, starting with The Bowery, this logo was debuted on that movie. This logo, as the structure, the searchlights are shown. This design was made by the watercolorist Emil Kosa Jr. The last movie to use this logo was August 9th, 1935's The Call of the Wild.
20th Century Fox
When 20th Century Pictures was renamed as 20th Century Fox on May 31st, 1935, it used the same opening sequence as 20th Century Pictures, the only difference is that the word "Pictures" is replaced with the word "Fox" (as reference of the other merged partner company Fox Film Corporation). Again, this design was made by the watercolorist Emil Kosa Jr.
This logo, on November 8th, 1935, was first used before the Metropolitan film. It was later reintroduced on At Long Last Love and All This and World War II.
On December 9th, 1937, starting with Big Town Girl, the logo was given a more enhanced look, the searchlights are white, green, pink and yellow. The last film to use this logo was Prudence and the Pill relased on May 23rd, 1968. It was later reintroduced in 1975 for the film The Adventures of Sherlock Holmes' Smarter Brother.
On September 16, 1953, Rocky Longo repainted the logo when Fox began releasing movies in the widescreen Cinemascope format, starting with The Robe. The artist tilted the "0" in "20th" so the monolith would look proportional in the format’s wider aspect ratio. This became one of the most memorable logos of the company.
This alternative variation was used in the only two Fox films released in CinemaScope 55. It was later reused for a Grandeur 70 version of the logo in 1961 for the 70mm reissue of The King and I (1956).
In 1960, the 1955 logo was tweaked and improved. It was used in the films Can-Can (1960), Cleopatra (1963), The Sound of Music (1965) and later in Doctor Dolittle (1967). It was also used by Fox Interactive in the 1992 Predator 2 videogame and in the episode of The Simpsons: Cue Detective (2015).
Rocky Longo revised the logo on August 28th, 1981 starting with Chu Chu and the Philly Flash, modifying the font of the "20th" wordmark. This became the main design that the company will use in the following logos for almost four decades. The last film to use this logo was Airheads on August 5th, 1994.
The logo was reimagined on July 15th, 1994, starting with True Lies, as a 21-second CG-animated curtain raiser, with a POV that sweeps from above the "20th" to a panorama of the L.A. Basin, including the Hollywood sign, and storefronts with the names of Fox executives in the signage. Also, the byline A News Corporation Company was added for the first time.
This logo is the most memorable of the company, since it is the first one to be designed in 3D and also the first one to introduce the iconic animation sequence that remained in use in the following versions for over 2 decades.
The logo was slightly modified in 2005, making the colors more vivid and the textures more detailed. The last film to use this logo was Tooth Fairy on October 5th, 2010.
In 2009, the logo was updated with a more advanced CG animation. It was created by Blue Sky Studios and it made its debut in James Cameron's Avatar film.
After News Corporation splitted into 21st Century Fox (who was defunct) and News Corp on June 28, 2013, the byline was permanently removed, leaving the logo simple just like the pre-1994 logos. This is the last logo of the company that used the name "Fox", before it was renamed as "20th Century Studios" in 2020.
This logo last appeared in the film Underwater released on January 10th, 2020.
An enhanced variant of this logo exists, changes include an improved searchlight opening at the beginning, more detailed textures and a brighter than usual 'X' in 'FOX'.
This variant was used in Blue Sky films and debuted in Ice Age: Collision Course. The final film to use this variant was Spies in Disguise. Only one non-Blue Sky film, Murder on the Orient Express, used this variant and as a closing logo for Terminator: Dark Fate on November 17th, 2019.
20th Century Studios
On January 17th, 2020, it was announced 20th Century Fox would change its name to 20th Century Studios, following Disney's purchase of the company's assets the year prior and likely to avoid confusion with the separate Fox Corporation.
The opening sequence, looks similar to the 2016 enhanced version of the 2009 TCF logo. remained the same, except for the word “Fox” begin replaced with the word "Studios", among the changes. The textures were also revised, giving the structure a more shiny look, the sky backdrop have now a different design, and Los Angeles landscapes has more details than the last logo.
This new version was showcased on a TV Spot of The Call of the Wild and has debuted in the previously mentioned film on February 21 of that year. This logo is also used as the on-screen logo for 20th Century Studios' home media releases.
- 20th Century Studios Logo: A Brief History
- Disney Dropping 'Fox,' Rebranding Division as 20th Century Studios - Variety
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