BET

1980–1989


On January 25, 1980, BET was launched as Black Entertainment Television on the Madison Square Garden Network (now USA Network).

1989–2001
In 1989, Black Entertainment Television removed its full name and started going by its acronym.

2001–2005
In 2001, the logo was altered slightly by straightening up the letters, making other alterations to them (such as reducing the spaces within the letters and redrawing the T significantly to account for its re-adjustment) and filling out the star.

2005–2010


This overhauled logo was introduced in January 2005, when the network celebrated its 25th birthday. Push Creative and Click 3X were behind the redesign.


 * Push Creative
 * UVPH

2010–2021
In 2010, the previous logo was slightly altered to fill in the star, getting rid of the star's outline-only look.

2021–present


This logo was revealed in promos for the 2021 BET Awards. It's the first completely overhauled logo in sixteen years.