Sampaguita Pictures (Philippines)

Sampaguita Pictures was a Philippine film production company. It was named for the Philippine national flower, sampaguita. The company has been defunct since the 1980s with Mike de Leon's classic Batch '81 being the last film released. Though no longer functioning, the company's Sampaguita Compound remains in Quezon City. It was acquired and merged with Canadian media giant Entertainment One to become Entertainment One Philippines.

1st Logo

(1950's-1960's) Logo: On a morning background with black sun and rays imposing it, we see the text "SAMPAGUITA" on an ascending-descending weird but mostly understandable font, on the circle of the sun with a pedestal. Over it's borders, we see a filming camera and three/four sampaguita flowers (if you see closely, there is a house over the flowers) Over the pedestal of "SAMPAGUITA", we see some outlining of carnival outfit or some fruits. There's a filmstrip ribbon on the bottom of the pedestal, whereupon in the middle of it it's the text "PICTURES, INC." On the downwards side of the screen, we see the text "Presents" in a weird cursive font. The rays keep moving and then we cut to black.

FX/SFX: The rays moving, al in live action.

Cheesy Factor: Although very efforted on the logo itself, it's animation seems quite repeatable.

Music/Sounds: An 16-note happy-sounding orchestral fanfare.

Availability: Common. Seen on the films of the period, such as Tulisang Pugot.

Scare Factor: Low. The text seems quite giant it could startle you the first time you see it, but it's too way harmless compared to what followed.

2nd Logo (1950's-1980's)

Logo: On a platinum morning background with some golden rays moving, we see the text "SAMPAGUITA" on a less-giant ascending-descending font. Over it's borders we see the same filming camera and over the right we see the same house but with an arecaceae over the house. A very modeled ribbon, which says "PICTURES, INC." appears over the text. Some circled rings appear from both borders of the text "SAMPAGUITA", and the grass is now white.

FX/SFX: Same as before, but with the rays moving more slowly.

Cheesy Factor: This logo is quite cheesy, and the text is too small to fit with the logo. But it's a great improvement with the rays, they're not such repetitive as the first logo.

Music/Sounds: A majestic, dramatic, yet at the same time bombastic fanfare.

Availability: Common. Seen on films like Siklab sa Batangas and Matandang Dalaga, and used in tandem with the first logo in it's first years.

Scare Factor: Low to high for those who can't stand the fanfare, as it's too dramatic and evil-sounding but other people which are used to it would have less of a problem.