Disney DVD/Summary

 Background : Disney DVD is the brand name under which Walt Disney Studios Home Entertainment releases their Disney-branded motion pictures on DVD.

Nicknames : "CGI Tinkerbell", "Pure Digital Magic"
Logo : On a night-sky background, a 3-D white spark shoots at the middle of the screen, forming a "D". It comes again forming a "V" this time, next to the "D" and for the third time forming another "D". A curved line is drawn, and "DiSNEY", in its corporate font, goes on top of "DVD". The spark goes across the bottom, forming the silver text "Pure Digital Magic" (in the native language of the country in which it was released) in Times New Roman Bold, and that spark appears to be a CGI Tinkerbell, who smiles at us and takes off, leaving a trail of fairy dust that dissolves a moment later.

Variants :
 * "Pure Digital Magic" text may be translated in a different language depending of the country that each DVD was released in, like "Pura Magia Digitale" on Italian DVDs, and "Pura Magia Digital" on Spanish and Portuguese DVDs.
 * This logo exists in both widescreen and fullscreen variants. The widescreen version strangely appears on the 2005-07 DVDs of Cinderella (1950): Platinum Edition and the 2007 DVD release of Mickey Mouse Clubhouse: Mickey's Treat, despite the program material being presented in fullscreen, and can also be seen on international releases regardless of the original aspect ratio (except for the 2006 Russian DVD of The Fox and the Hound, which uses the fullscreen version).

FX/SFX : All the animation in this logo, which was completed only in CGI.

Music/Sounds : A whimsical string/flageolet theme, with a few "swoops" when the sparks fly in.

Music/Sounds Variant : When playing American DVDs on certain DVD players, likely as a result of processing difficulties, a few swooping sound effects are muted.

Availability : Very common.
 * Seen at the beginning of almost every Disney DVD of the era (the exception being the original 2005 release of National Treasure, likely because the film was originally slated to be a Touchstone Pictures release), beginning with Snow White and the Seven Dwarfs: Platinum Edition. Many of them are still in print.
 * It also appears on the first batch of Disney DVDs that were enhanced with Disney’s Fast Play, such as the 2004-05 DVD releases of Mickey’s Twice Upon a Christmas, Walt Disney’s Classic Cartoon Favorites: Volumes 1-4 (Starring Mickey, Starring Donald, Starring Goofy, and Starring Chip n Dale), Mulan II, Tarzan 2, and Lilo & Stitch 2: Stitch Has a Glitch. Although the last Disney movie on DVD to use this logo was the first disc of Cinderella (1950): Platinum Edition, released in 2005, it continued to be seen at the beginning of 2005-07 DVDs of classic live-action movies and Playhouse Disney shows, and its final overall appearance was on Mickey Mouse Clubhouse: Mickey's Treat, released in 2007.
 * Despite other Disney DVDs containing the second logo beginning in late 2005, this logo also continued to be shown at the beginning of international discs after that point, ending with international releases of The Santa Clause 3: The Escape Clause and My Friends Tigger and Pooh: Super Sleuth Christmas Movie, as well as the original edition of The Chronicles of Narnia: The Lion, the Witch and the Wardrobe and all the Baby Einstein DVDs that WDSHE released ending with the Baby Einstein Discovery Kits, which were released on November 23rd, 2010.
 * This makes a very strange appearance on the 2002 Touchstone Home Entertainment DVD of Bad Company, located on title 15.

Editor's Note : Despite this logo being very well-liked by a few Disney fans, first-time viewers may be surprised by the appearances of the white sparks and the CGI Tinkerbell, which were eventually superimposed on the prototype version of the next logo. On the other hand, everything in this logo contains excessive shining, making things look very gaudy.

2nd Logo (October 18th, 2005-August 12th, 2014; 2015; 2019)
Nicknames : “Movies, Magic & More”
 * October 18th, 2005-February 6th, 2007: "CGI Tinkerbell Redux"
 * March 6th, 2007-August 12th, 2014: "Classic Tinkerbell", “Hand-Drawn Tinkerbell”, "That Nostalgic Tinkerbell"

Logo : On a cloudy night-sky background, we see the "D" in "DiSNEY" fade in and spin in the counterclockwise direction, uncomfortably close to the screen. A 2D pink spark flies by in tune with the music. As soon as the "DiSNEY" text is formed, it flies out to a comfortable position, and "DVD" does so as well, one letter at a time. An explosion of pink pixie dust forms an arc around the text, completing the Disney DVD logo. The remaining pixie dust forms a white bar with the text "Movies, Magic & More". Tinkerbell (in fully-shaded 2-D digitally hand-drawn animation this time) flies up to the center of the screen momentarily before exiting.

Variants :
 * A prototype variant was used in the logo's first 1 1/3 years. The sky background is slightly darker, everything is tinted in blue, and the Disney DVD logo is slightly transparent. CGI Tinkerbell from before draws the arc around the logo as opposed to the explosion of pixie dust forming the arc around the text, and then her remaining pixie dust forms the “Movies, Magic & More” bar. The sparks and pixie dust are additionally tinted in white and animated in CGI, in which the first spark curves to the middle of the screen and explodes to reveal the “D“ in “DiSNEY”, and the second spark curves by the “DiSNEY” text instead of flying by it.
 * As previously stated, beginning in March 2007, the entire logo was given an enhanced solid silver look, with both the Disney DVD logo and the bar being reanimated in CGI. On the other hand, Tinkerbell, the explosion of pixie dust and the pink sparks appear in traditional-style 2D digital ink and paint animation.
 * Both the prototype and standard versions of this logo exist in widescreen and fullscreen.
 * On international releases since the winter season of 2007-08, the standard version of this logo appears in 3-D. In this case, the “D” in “DiSNEY” zooms out and pans down to its original position during its appearance. The arc that is formed by the explosion of pixie dust also zooms out to its comfortable position. This variant exists only in widescreen, and made its first appearances on the international releases of Air Buddies, Ratatouille, Underdog (2007), and The Game Plan.
 * On non-North American DVDs, the standard version of this logo plays in its original form, except the “Movies, Magic & More” text appears above the Disney DVD logo in white or yellow, as well as in the native language of the country in which they were released. This also occurs as soon as you select foreign languages on English-language DVDs in the United States and Great Britain.

FX/SFX : All the animation in the logo, which was also completed with CGI along with the 2-D digital ink and paint animation process. The fully-shaded digital ink and paint animation style for Tinkerbell, the pink sparks and the explosion of pink pixie dust in the standard 2007-14 variant was debated to be in the responsibility of Wang Film Productions, Toon Boom Animation or the CAPS system for Walt Disney Animation Studios.

Music/Sounds : Same as the previous logo, with more whooshing sounds added when the "DVD" letters fly in.

Music/Sounds Variants :
 * On Tarzan: Special Edition, the added whooshing sound effects during the appearance of the “DVD” letters are not heard at all.
 * On Region 4 DVDs and sometimes Region 2 DVDs, the music is high-pitched.
 * As with the last logo, when playing American DVDs on certain DVD players, likely as a result of processing difficulties, a few swooping sound effects are muted, and the additional whooping sounds during the animation of the “DVD” letters sound slightly slower.

Availability : Extremely common; this logo appears at the beginning of nearly all Disney DVDs made since fall 2005 and before fall 2014. Several of them are still in print.
 * The 2005 variant appeared only on the American issues of all Disney DVDs made between fall 2005 and the winter season of 2006-07 (whether or not they contain FastPlay), beginning with Tarzan: Special Edition and The Emperor’s New Groove: New Groove Edition, both of which were released on October 18th, 2005. The original variant made its final appearance on Cinderella III: A Twist in Time, which was released on February 6th, 2007. It later returned on the 2013 40th Anniversary Edition DVD release of Robin Hood, which was actually a reissue of the film's 2006 Most Wanted Edition DVD release.
 * Notable Fast Play-enhanced Disney DVDs that contained the 2005 variant include the 2005-07 DVD releases of Kronk’s New Groove, Valiant, Bambi II, Brother Bear 2, The Fox and the Hound 2, Leroy & Stitch, Chicken Little, The Shaggy Dog (2006), The Wild, Air Buddies, Cinderella III: A Twist in Time, Walt Disney’s Classic Cartoon Favorites: Volumes 10-12 (Best Pals: Mickey & Minnie, Best Pals: Donald & Daisy, and Best Pals: Mickey & Pluto), Dumbo (1941): Big Top Edition, and the disc 1 of the 2006 Platinum Editions of both Lady and the Tramp (1956) and The Little Mermaid.
 * The 2007 variant is a lot more common since it appeared on Disney DVDs for a longer period of time, beginning with the first disc of the 2007 Platinum Edition DVD release of Peter Pan (1953), which was released on March 6th, 2007. The standard version of this logo made its last appearances on the 2014 DVD releases of Muppets: Most Wanted, Disneynature’s Bears, Fun and Fancy Free, Tarzan: Special Edition, and Mickey, Donald, Goofy: The Three Musketeers: 10th Anniversary Edition, all of which were released on August 12th, 2014. It also began appearing at the beginning of all Playhouse Disney/Disney Junior DVDs beginning with My Friends Tigger and Pooh: Super Sleuth Christmas Movie, which was released on November 20th, 2007.
 * Notable Fast Play-enhanced Disney DVDs that contained the 2007 variant include Meet the Robinsons, The Santa Clause 3: The Escape Clause, Disney Princess Enchanted Tales: Follow Your Dreams, Underdog (2007), The Game Plan, Enchanted, Return to Never Land: Pixie-Power Edition, The Many Adventures of Winnie the Pooh: Friendship Edition, the 2009-10 Special Editions of Air Bud, Air Bud: World Pup and Air Bud: Golden Receiver, the 2008 DVD releases of The Three Caballeros and Saludos Amigos, the 2011 reissue of The Incredibles, the 2007-08 Special Editions of Cinderella II: Dreams Come True, 101 Dalmatians II: Patch’s London Adventure, The Aristocats, and The Little Mermaid II: Return to the Sea, Snow Buddies, The Little Mermaid: Ariel’s Beginning, Santa Buddies, Bolt, The Princess and the Frog, A Christmas Carol (2009), Tangled, Winnie the Pooh (2011), Cars 2, Brave, Monsters University, Planes, Wreck-it Ralph, Frozen, Tinker Bell (and its first sequel, Tinker Bell and the Lost Treasure), and the first discs of the Platinum Editions of Peter Pan (1953), 101 Dalmatians (1961), The Jungle Book (1967), Sleeping Beauty, and Pinocchio.
 * The first non-Fast Play-enhanced Disney DVD that contained the 2007 variant was Jump In!: Freestyle Edition, which was released on April 3rd, 2007. Other notable non-Fast Play-enhanced Disney DVDs that feature the 2007 variant include Hannah Montana: Pop Star Profile, The Suite Life of Zack & Cody: Sweet Suite Victory, the 2008 reissue of National Treasure, National Treasure 2: Book of Secrets, The Chronicles of Narnia: Prince Caspian, WALL-E, Disney+Pixar’s Up, Toy Story 3, Prince of Persia: The Sands of Time, the 2010 Special Edition DVD releases of Toy Story and Toy Story 2 and Pirates of the Caribbean: On Stranger Tides.
 * The international version of the 2007 variant made surprise appearances on the 2015 Region 4 DVD reprints of the 2008-14 DVD releases of Fantasia 2000, Bolt, Fantasia, The Little Mermaid, Frozen, Tangled, Wreck-it-Ralph, The Princess and the Frog, The Black Cauldron, Beauty and the Beast (1991), Snow White and the Seven Dwarfs, Aladdin (1992), Lady and the Tramp (1956), 101 Dalmatians (1961), Bambi, Dumbo (1941), Pinocchio, Sleeping Beauty, Cinderella (1950), The Aristocats, The Lion King (1994), The Jungle Book (1967) and The Fox and the Hound.
 * Although the 2007 variant (and the logo in general) was discontinued in mid-late 2014, it returned on the 2019 reissues of the 2010 DVDs of Toy Story 1-3.

Editor's Note : The animation in the original 2005 variant was heavily criticized by viewers, since the CGI sparks look superimposed on the logo, and CGI Tinkerbell oddly does not fit with this logo very well. On the other hand, the 2007 variant earned a much better reception for containing improved animation over the original variant, particularly since both the 2D digitally-colored version of Tinkerbell and the pink hand-drawn sparks appear into this logo more smoothly. Overall, the standard version became very well-liked for containing excellent CGI (and 2D digital ink and paint animation), even if it did not work as well as the previous one.