Potato (UK)

Potato is a British production company. It is a subsidiary of ITV Studios and one of the largest providers of factual entertainment in the United Kingdom. It was established in March 2013 by Michael Kelpie.

(2013-)

Logo: On a black background, we see a red sofa. A potato lands onto the sofa with "Potato" carved into it, and one of these will appear below. Variant: On some shows, like Bear Grylls Survival School, the logo appears in-credit.
 * "Part of ITV Studios"
 * "Part of the ITV Studios group"

FX/SFX: Flash animation...

Cheesy Factor:..which is way too simple.

Music/Sounds: A cartoonish "boing" sound, followed by a male or female voice saying the company's name.

Availability: Common. Can be seen on The Chase from 2013, Ninja Warrior UK, Bear Grylls Survival School, and Go for It, just to name a few.

Scare Factor: Low to medium. The black background, sound, and voiceover may get to some.