Lorimar Film Entertainment

Background : Lorimar Productions began to produce movies in 1971, starting with the independent film The Sporting Club. Later on, the company acquired the Allied Artists Pictures library in 1980 when said company went under, but it didn't have its own movie arm until April 21, 1986 when Lorimar-Telepictures was formed by the merging of Lorimar with Telepictures, forming "Lorimar Motion Pictures"; however, these television divisions became separate companies in 1988, and this film unit was reincorporated as "Lorimar Film Entertainment", closing definitively in 1990. Today, most of the Lorimar movie releases, with some exceptions, are currently held by Warner Bros. Entertainment. Lorimar never used a logo until the release of The Postman Rings Always Twice.

1st Logo
(1981-January 31, 1986)

Logo : It's only the same as the 1978 TV logo, except the logo is slowed down and the text is orange-ish red, with "PRESENTS" below.

Variant : On Tank, The Last Starfighter and Power, there's a ® appearing on the lower-right hand corner of the "R".

FX/SFX : Same as the TV version.

Music/Sounds : None, or the opening theme.

Music/Sounds Variant : On a Russian dub of The Last Starfighter, the second half of the 1997 theme plays over it, due to a poor plaster.

Availability : Pretty rare. Warner Bros. has a poor habit of plastering their logo over this one, while Universal leaves it intact most of the time. It appears intact on the DVD and TV airings (and possibly the 2021 Kino Lorber Blu-ray) of Tank. Also intact on the DVD and Blu-ray of (Escape to) Victory (with the Paramount logos removed) and the Warner Archive Blu-ray of Blake Edwards' S.O.B. The first VHS, and 2009 DVD/Blu-ray of The Last Starfighter (and possibly the 2020 Arrow Video reissue) retain it after the 1963 Universal logo, but was plastered with the WB shield on old full-screen TV airings, and the 1997 Universal logo on the 1999 DVD release.

2nd Logo
(June 27, 1986-September 9, 1988)

Nickname : "The Sunburst"

Logo : We start on a  flash with a white sunburst in the middle. As the flash fades, the logo slowly comes forward. It consists of the word "LORIMAR" with "MOTION PICTURES" under that. All the words are red with white and blue outlines. Under the "MOTION PICTURES" text is an upside down red triangle shape with white lines to give the logo a 3-D look. At the point of the triangle is a half circle shaped space, and as the logo forms, the sunburst becomes a little yellow flash of light that moves downward and enters the opening at the logo's bottom. Under the entire logo is a byline reading "A DIVISION OF LORIMAR-TELEPICTURES".

Trivia : Because of the usage of lights and flashes, this logo has been compared to the popular Columbia Pictures Television logo of 1976-82, hence it's also being called a "sunburst".

Variant : The first Lorimar movies using this logo had no white and blue outlines, making the logo almost entirely red.

FX/SFX : Computer Graphics.

Music/Sounds : None, or the opening theme.

Availability : Quite rare considering the logo's short lifespan in addition to the rampant plastering habits of Warner Bros. However, this is retained on the Warner Archive DVD-R of Orphans, the Warner Archive Blu-ray of Running On Empty, and the Columbia TriStar/Sony Entertainment DVDs and 88 Films UK Blu-ray of Two Moon Junction (being that RCA/Columbia released the film on VHS/Laserdisc, since Lorimar only had theatrical distribution rights). This was originally seen on films such as The Boy Who Could Fly, The Morning After, Big Shots, The Fourth Protocol, and Made in Heaven. Return of the Living Dead Part II also had this logo, but Warner Home Video's 2004 DVD release has it plastered (it is presumed, though, that the 2018 Scream Factory Blu-ray release restores it since it also features a new 4K restoration). It also appeared on a trailer for Michael Jackson's Moonwalker, though it is unknown if it appeared on any prints of the film itself. Also found on the Lorimar Home Video releases of Action Jackson, as well as the late-90's Warner Home Video VHS and a Bounce TV airing in January 2016. The first film to carry the logo was American Anthem.