Heron Home Entertainment (UK)

Background: Heron Home Entertainment is a home video company. It was originally started in 1982 as Video Form Pictures. In 1983, Heron acquired the company, then when Heron purchased Media Home Entertainment, it was merged into the company, which was renamed Heron Home Entertainment in 1985.

Video Form Pictures
1st Logo (1982-1984)

Logo : On a black background, we see a blue/black bar "flip" into the screen, and just after that happens the red words "VIDEO" "FORM" and "PICTURES" flip in as well. Then it compresses into the center of the screen, and uncompresses again very quickly. After it uncompresses the blue word "presents" zooms in from the center of the screen and takes its place at the bottom of the screen.

FX/SFX : The animation. Even for the 80s, the animation is rather cheap.

Music/Sounds : A five-note synth fanfare, with a note playing each time something flips in.

Availability : Rare. Seen on the UK pre-cert video release of Hangar 18.

Editor's Note : None.

2nd Logo (1984-1985)

Logo : In a dark environment, dark clouds of smoke loom below as spots of light appear, revealing a giant blue monolith. The camera slowly moves towards the monolith as the environment brightens into a blue color. The monolith also shines during this time. The monolith then moves slightly to the right, in which the camera angle changes to the monolith at a slanted angle. As the monolith rotates, it slowly reveals itself as a large "V". When it stops at a angle, a large, white, triangle-shaped flash emerges from the cut and reveals a orange triangle wedged into it (the flash also turns orange before disappearing). A light then emerges from it and spreads out to reveal "ViDEOFORm" in a white futuristic font with the "V" in the same design as the giant one. In the bottom right part of the text is either "PiCTURES" or "mUSiC" in the same font. The light and smoke continues to move slightly as it fades out.

FX/SFX : Possibly all live-action and stop motion animation. It's actually a big improvement compared to the 1st logo.

Music/Sounds : A ominous synth drone that plays over a chime tune. Thunder can be heard at the beginning and one last drone hit plays when the light emerges.

Availability : Rare. Seen on later pre-cert releases from the UK. The Music variant can be seen on music titles.

Editor's Note : None.

Heron Home Entertainment
(1985-1987)

Logo : Same as the Heron Film Corporation logo, except with the chyroned words "HOME ENTERTAINMENT" zooms in below, and the text is covered with a black bar with the byline "A HERON INTERNATIONAL COMPANY".

Variant :  At the end of some tapes, just see the filmstrip shines.

FX/SFX : Same as the Heron Film Corporation logo.

Music/Sounds : Same as the Heron Film Corporation logo.

Availability : Extremely rare. Seen on films released on the Heron Home Entertainment label, mainly in the UK, such as Open House, Number One and Lace II.

Editor's Note : None.