Hsin Wha Motion Picture Co. (China/Hong Kong)

Background: Hsin Wha Motion Picture Co. ( 新華影業公司 ) aka. Xinhua Film Company was established in Shanghai, 1934 by Chang San-kuen and his wife Tong Yue Juan. After the Chinese Revolution, the couple set up their Hong Kong branch in 1947, and later produced Hong Kong's first feature film in Eastmancolor, Blood Will Tell, released in 1955. The last production of HK Hsin Wha was Dress Off for Life, released in 1984, and Taiwan also.

1st Logo

(1936?-1940's?)

Nicknames: "The Chinese Lighthouse I", "Lighthouse and Birds"

Logo: On an ocean background, we see an outlined circle containing a drawing of a lighthouse. Two birds are seen flying around the circle.Later at the top, the Chinese company name, with a trail behind, wipes in. The whole thing fades out after a few seconds, minus the text, which wipes out instead.

FX/SFX: All 2D animation.

Music/Sounds: An uninspired fanfare featuring a timpani, violins and a trumpet.

Availability: Can be found on early Chinese films like Song At Midnight (a Chinese take of the "Phantom Of The Opera" story).

Scare Factor: None to low. While there's some darkness involved, the whole logo is kinda tame, and the fanfare is much quiet than usual.

2nd Logo

(1940's-1950's?)

Nicknames: "The Chinese Lighthouse II", "Lighthouse and Filmstrips"

Logo: On a white background, we see another outlined circle with a different lighthouse drawing inside. In front on it, we see a filmstrip surrounding it with the Chinese company name on it.

FX/SFX: None.

Music/Sounds: A majestic fanfare.

Availability: TBA

Scare Factor: None, due to the lack of darkness compared to the previous logo.

3rd Logo

(1950's?-1984)

Nicknames: "The Chinese Lighthouse III", "The Live-Action Lighthouse"

Logo: A video of a lighthouse on a bay is shown. The Chinese name is shown above it. Below, there is the English company name: "HSIN WHA Motion Picture Corporation".

Variant: There is a color version.

FX/SFX: Live-action.

Music/Sounds: A slowly fanfare.

Availability: TBA

Scare Factor: None.